Start-up Strategies for Indies - Peri Pakroo, Author and Coach

Start-up Strategies for Indies

Zoom Workshop
Date: Third Thursdays
Time: 5pm-6:30pm Mountain Time (UTC-7)
  • Understand your business model, legal structure and more
  • Learn about your market and promo strategies
  • Create systems to free your mind and energy
  • Learn how to hire and manage staff like a pro

Learn the essentials of how to make an indie business a success in this supportive workshop.

Starting and running a small business involves a swarm of details that can make your head spin. My Start-Up Strategies for Indies workshop aims to make sense of the swarm by clarifying the important elements involved in successful small ventures, and offering approaches and tools for building these elements into your operation. Whether you’ve already taken the leap into self-employment or are still in the idea stages, this workshop will orient you to the most important tasks and help you develop a plan for success, with your vision and values squarely in focus.

This will be a safe, supportive space for discussing your planning and ideas. We’ll dig into topics like:

  • Defining your business model in an environment of constant disruption
  • Clarifying your income streams and understanding payment systems
  • Choosing a legal structure that fits with your growth and financing goals
  • Creating systems and using technology to free up your time and build your values into your business
  • Hiring help and growing your business
  • Making time for learning and knowledge management

This workshop will happen every third Thursday unless otherwise noted.

Hope to see you, and stay well!


Host, Peri Pakroo

I’m a self-employment coach and author who works with small business owners, freelancers, creatives and independent workers of all types build careers on your own terms. I help clients and students build confidence, flexibility and savvy in being your own boss. Beyond the legal and business nuts and bolts, I believe deeply in the importance of honoring the personal side of how you pursue your unique work.

Feedback from previous workshops:


“One of the rarest gifts when it comes to providing value to founders and business owners is to break down the mechanics behind business models, finance & accounting, promotion, intellectual property etc. and few do it as well as Peri. 

Joe Cardillo
Co-Founder, Coffee + Creatives


“Peri does a lot of things well, but I especially think she balances a clarity and toughness with a deep understanding of how humans work best (and recognizes how best to leverage individuality). Also, she’s just really cool!”

Cristina Rogers
Program Director, La Esquinita

Start-up Strategies for Indies

Zoom Workshop

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