Business Anatomy 101
Strategy can be hard to visualize, but structures are more diagrammable.
I’ve been reading a lot about strategy and business models lately, and for weeks was doodling and sketching what turned out to be something like an anatomical drawing of a business. It occurred to me that seeing a visual representation of the structures and resource flows in a business can help push forward strategic ideas, which is a slightly different approach from diagramming the strategic concepts themselves. So I forged ahead with my diagram and had it animated, and I think it’s ready to share.
The resource flows in my diagram — money, information, product/service, etc. — are common to all successful ventures. By understanding these structures and flows, you’ll be better positioned to develop plans and strategies to keep the flows going.
Click on the pipelines to turn the flow on or off. Click on “outside funding” to show one-off infusions of cash to your business.
Check it out and let me know what you think!
Key Business Systems
Staff
management
Production
Marketing
Customers
Point of Sale
Social, email, ads
Product /
Service
Concept Design Pricing Budgets
Outside
funding
Financial
management
Profits
Overhead
Customer
Support
Customer
Feedback