Smart strategies for the self-employed
Creative career advice for freelancers, artists and businesses, small and large
Greetings! I’m a business author and coach to entrepreneurs of all stripes, helping them transition to self-employment and find success on their own terms. I do this through books, digital publishing, teaching and one-on-one coaching.
If you’re wondering how to turn a skill or passion into a business — or how to up your game in freelancing or a business you’re already running — I can help.
I offer downloadable business kits to help you run your business or organization. Click through for details and purchase links.
Coaching and Classes
I am an incorrigible problem-solver, and I love helping others strategize and figure out their best next moves. I advise clients on the concepts, systems and legal structures involved in business and nonprofit ventures, as well as human factors such as motivation and working through anxiety. I’ve learned innumerable lessons along the path of being self-employed for 20+ years and I deeply enjoy sharing what I’ve learned with others.
Today was my last of four sessions with Peri Pakroo. I cannot say enough good things about my experience working with her! If you have questions concerning your business (big or small) or maybe just need a little objective perspective on your work, HIRE PERI.
I am afflicted with a love of communications and publishing. I have deep experience in media development for clients in health care, legal and nonprofit fields. Contact me for work samples and/or to discuss your project.
- I play music in a few bands including Peri & the FAQs, The Directory, Bellemah and No Collusion.
- I am addicted to thrifting, especially vintage books.
- In 2013, when she was 6, my daughter was diagnosed with aplastic anemia. Thankfully she responded to immunosuppressant therapy and while she needs continued monitoring, she has been doing great. 🙂
- My favorite holiday is No Rooz — Persian New Year — which is celebrated on the first day of Spring.